the game to show the games
ESPN collects hundreds of millions of dollars in rights fees from cable subscribers, before selling a single advertisement. In The Game to Show the Games, Morgan Wick exposes how this lucrative revenue stream and the competition between media conglomerates has become a billion-dollar boon for sports leagues across the nation and the world, and how this has shaken up the rest of the television industry. Wick&rsquo,s Chapter titles highlight the story
- ISBN: 9780996729826
- Encuadernación: Sin formato definido
